Our
Team
Colin Rogero
Co-founder/
Partner
Adrian Saenz
Co-founder/
Partner
Pili Tobar
Partner
Joaquin Guerra
Partner
Marsha Espinosa
Partner
Gretchell T. Aguilar
Vice President
Nicole Miller
Associate
Cari Casas
Associate
Carli Kientzle
Vice President
Colin Rogero
Co-Founder and Executive Creative Director
Colin Rogero is regarded as one of the most creative Latino filmmakers and media consultants in politics. He was the lead creative for Vice President Kamala Harris’ Latino media during her presidential run. Rogero was also instrumental in the victories of Ruben Gallego, the first Latino Senator from Arizona, the re-election of Gabe Vasquez (NM-02), one of a handful of democrats to win in a Trump district, and Jimmy Gomez ( CA-34).
He has helped elect the first Latina and Black female mayors in multiple cities and the first Latina Democrats to Congress in several states. His international work includes electing Colombia’s first female vice president. He has created campaigns for AT&T, Verizon, and Sony, earning over 100 creative and strategic awards.
Adrian Saenz
Co-Founder
Adrian Saenz most recently served as Special Assistant to the President and Deputy Director of the White House Office of Public Engagement.Prior to joining the Biden-Harris Administration, Adrian served as the senior advisor for Latino paid media on the Biden for President campaign and during the Obama-Biden Administration served as a Special Assistant to the President and Senior Advisor in the White House Office of Intergovernmental Affairs.
A senior level manager, Adrian has experience developing strategic legislative, advocacy and electoral campaigns, managing staff and consultant teams, and leading stakeholder engagement, coalition building and partnerships with federal, state, and local leaders.
In addition to leading the development and management of President Biden’s Office of Public Engagement, Adrian managed President Obama’s relationships with Governors, legislators, and other state elected officials, a nd developed the State Policy Project , an initiative focused on advancing the President’s domestic policy agenda via state legislatures. He has also served as a Continuity of Government Plan team lead in two Administrations and as the in – state coordinator of the White House 2014 Ebola outbreak response.
Previously, Adrian spent nearly a decade on Capitol Hill as a Chief of Staff and Communications Director. A veteran of four presidential campaigns, he served on both Obama – Biden campaign s, as State Director in 2008 and as the National Latino Vote Director in 2012 . H is experience also includes serving as Executive Vice President of the Latino Victory Project, Constituency Director for the 2013 Presidential Inaugural Committee, a senior advisor at Organizing for Action , and as the National Field Director and Latino Vote Director for the Democratic Congressional Campaign Committee.
Pili Tobar
Partner
Pili Tobar is President Biden’s former White House Deputy Communications Director, overseeing messaging on domestic policy, climate, immigration, and the Western Hemisphere. She previously served as Communications Director for the Biden Inaugural Committee and led coalition communications for the campaign, managing outreach to diverse media.
She has over 12 years of experience in political communications, advising candidates, overhauling media strategies, and building communications teams. She has held key roles at America’s Voice, Latino Victory Project, the DNC, and on Capitol Hill. Originally from Florida and raised in Guatemala City, she holds degrees from the University of Miami.
Joaquin Guerra
Partner
Joaquín Guerra is a strategist with over two decades of experience in electoral campaigns, advocacy, and nonprofit leadership. As National Political Director for the Campaign for Our Shared Future Action Fund, he built an Independent Expenditure program focused on school boards threatened by anti-equity candidates, securing over 40 victories across nine states.
A veteran of presidential and congressional campaigns, he has advised Latino Victory, Greenberg Quinlan Rosner Research, and the National Education Association on political strategy. He has led digital campaigns for MoveOn.org, the Center for Community Change, and the SEIU. A co-founder of New Leaders Council chapters in Houston and San Antonio, he has trained candidates and organizers for the DCCC, New Leaders Council, New Organizing Institute, and Democracy for America.
Marsha Espinosa
Partner
Marsha Espinosa has over 20 years of experience in national security, public affairs, and crisis management. Before joining Conexión, she held senior leadership roles at the Department of Homeland Security, shaping communications on law enforcement, cybersecurity, immigration, and disaster response. She worked under three DHS secretaries and highlighted the work of DHS employees, including its K-9 units.
On Capitol Hill, she served as Press Secretary for Senator Dianne Feinstein and Chief of Staff for Congresswoman Linda Sánchez and Nanette Barragán. She also worked in New Mexico under Governor Bill Richardson. A New Mexico State and Texas State University graduate, she is a proud military spouse whose husband serves as a Master Gunnery Sergeant in the U.S. Marine Corps.
Carli Kientzle
Vice President
Carli Kientzle is a political strategist with experience in communications, media, and advocacy. She served in the Biden-Harris Administration as Chief of Staff in the White House Office of Communications and as an Advisor in the Office of Public Engagement. During the 2020 campaign, she worked on Biden’s Paid Media & Direct Mail programs, producing content that helped secure key swing states.
Previously, she was Deputy Communications Director at NP Agency, where she worked on state and national campaigns, immigration policy, and anti-monopoly advocacy. A Minneapolis native, she has led grassroots advocacy efforts and strategic messaging initiatives across multiple issue areas.
Gretchell T. Aguilar
Vice President
Gretchell Trochez Aguilar is a political strategist with over a decade of experience in Southern politics, specializing in fundraising, media strategy, and creative. She has served as Finance Director for Jen Jordan’s 2022 Georgia Attorney General race, Florida House Victory, and Ruth’s List Florida.
At Conexión, she has led creative campaigns for the Energy Foundation, BlackPac, CWA, and the Born This Way Foundation. She was a part of the team that elected Ruben Gallego as Arizona’s first Latino Senator and Gabe Vasquez, one of the few Democrats that won in a Trump district. Aguilar also led the Latino media for the DCCC coordinated campaign in 2024. INFLUENCE Magazine has recognized her as a Rising Star in Florida Politics.
Nicole Miller
Associate
Nicole Miller is a marketing professional specializing in multicultural advertising, content creation, and bilingual campaigns. Originally from Venezuela, she moved to the U.S. in 2017 and earned a degree in Public Relations with a minor in Latinx Studies from the University of Georgia. At Rooms To Go, Miller managed communications with ad agencies and TV stations, translated campaigns for the Latino market, and helped produce commercials across TV, digital, and radio platforms.
She is also the co-founder of Ganz Sisters, where she led the publication of Venezuela – Conexión a Casa, a coffee table book designed to connect Venezuelans abroad with their homeland through photography and storytelling. She oversaw market research, digital strategy, and international distribution, expanding the book’s reach across multiple countries. With a strong background in campaign management and multicultural outreach, Miller specializes in leveraging media to help brands authentically connect with diverse audiences.
Cari Casas
Associate
Beyond politics, Cari’s passion for the intersection of art and activism led her to participate in the first Into Action Festival, a groundbreaking social justice event that brought together artists, activists, and thought leaders to inspire civic engagement through creative expression. Born and raised in Corpus Christi, Texas, Cari has deep experience and knowledge of South Texas, a region she has worked in extensively to engage communities and amplify their voices.
